Zoefull is a small Greek brand on a big global mission — to spread joy, health, and long life, through the power of the Mediterranean diet.
- Brand identity
- Packaging
- Art direction
- Website design
From Greece with love
We collaborated with Zoefull to help them distill their essence into an accessible yet authentically Greek brand. Given that the name comes from the Greek word for “life”, we took inspiration from all things life-affirming. Architecture, food, colours, flavours—even the Zoefull team’s personal memories—all came together to inform the joyful end result.
A comprehensive brand system
That authentic narrative throughline gave us a strong launching point into developing a complete visual identity system, including branding, packaging design, art direction and e-commerce website.
